3,000+ Onam Sadhyas Booked & Served

Overview

A complete 360-degree creative campaign was executed to drive pre-bookings and sales during Onam, around “The Nostalgic Taste of Onam”. Deliverables included custom illustrated takeaway packaging, outdoor transit ads on auto-rickshaws, and in-restaurant collateral such as table tents and standees. To maximize online and offline conversions, targeted promotional assets were created across Paytm, District, Swiggy, Zomato, and Potafo.